Creating an email marketing strategy

Now is a great time to put the new year in focus and create your email marketing plan. Start by outlining what you want to communicate and how often. You can look to 2009 for inspiration to see what worked with your previous email campaigns and what did not.

The topics you select need [...read more]

Spirit Commerce now supports “SoftGoods” product download

Spirit Commerce now includes SoftGood support, or the ability to purchase down-loadable products.

Selling music, ebooks, videos, guides and games just got easier! SoftGoods is a great way to save you and your customers shipping and handling costs too.

We built this feature on top of Amazon’s S3 service to provide very reliable, fast, and [...read more]

“Almost Pretty” permalinks for your WordPress blog

Permalinks are the links you can share with others and the search engines for your blog posts.  From a search engine performance point of view, links to your site or blog that contain keywords relevant to your page’s content, will boost the ranking performance of that page with the search engines.  By default WordPress uses [...read more]

Cookie support added to Spirit

We added cookies to Spirit 3.4.  No, not chocolate chip or oatmeal-raisin, but rather the kind that allow you to link your static website or pages to our shopping cart.  Previously, without cookies, if your visitor started their shopping experience, then they could not leave the spirit system or their cart and checkout information would [...read more]

Tucson email marketing seminars

December 17th is the last chance to catch our email marketing seminars this month. Two different seminars available:

Power of Email Marketing

In just a few short hours, this information packed seminar will show you how email marketing – the hands-on, low-cost marketing tool – can really help you drive your business success. Discover how communicating with [...read more]

getting your email opened – the “from” line

60% of consumers say the “from” line determines whether they open an email or delete it.

So, here are a few tip on making past this critical test from your recipients:

Use a name that your audience will recognize.
Include your organization name or brand.
Refer to your business in the same way your audience does.
Be cautious about using [...read more]

50 Social Sites Your Business Should Be On

When it comes to marketing on the internet and increasing your site’s visibility, blogs and social sites provide you with great opportunity to network and create inlinks back to your site. Take advantage of these tools by getting your company’s presence online. The result? Reaching more potential customers, business partners and employees, not to mention [...read more]

giving back – Cares4Kids program

Last night we were thrilled to attend Constant Contact’s kickoff event of their fantastic Cares4Kids program. This program enables Constant Contact customers to help children in their community.

How Cares4Kids works

If you’re a Constant Contact customer in good standing, you can nominate a nonprofit organization that provides social or educational support to children for [...read more]

some interesting stats

Hi Everyone,
You have heard us talk a lot about email marketing lately. Here are some interesting statistics about email marketing and the impact it can make.

81% of U.S. execs subscribe to industry email newsletters for product information and business intelligence. – Wall Street Journal (2007)

60% of business decision makers said internet and email are the [...read more]

Power of Email Marketing Seminar

Don’t miss this revealing program that will change the way you market your business.

NEW TOPICS
How email newsletters work with blogs and search engines

make your newsletter and blog work together
blog marketing 101
Improve search engine rankings

View complete seminar description.

location:

5151 E. Broadway
Suite 1600
Tucson, AZ85711

date: Thursday, September 25th * full *
We will be happy to add you to our [...read more]